Our DCO technology powers the Blues – Live Scores campaign, delivering real-time game updates to audiences across LUMO’s digital network. This campaign ensures Blues fans stay connected with live match results, dynamically adapting creative content based on game events.
Leveraging a seamless API integration, the campaign updates creative in real-time, displaying the latest scores throughout the game. Upon the final whistle, the content shifts based on the match outcome:
- Live Score API updating every minute
- Trigger-based Content Changes
- - Standard creative pre-match
- - Scoreboard creative during match
- - Win/Loss creative post-match
Our DCO technology powers the Blues – Live Scores campaign, delivering real-time game updates to audiences across LUMO’s digital network. This campaign ensures Blues fans stay connected with live match results, dynamically adapting creative content based on game events.
Leveraging a seamless API integration, the campaign updates creative in real-time, displaying the latest scores throughout the game. Upon the final whistle, the content shifts based on the match outcome:
- Live Score API updating every minute
- Trigger-based Content Changes
- - Standard creative pre-match
- - Scoreboard creative during match
- - Win/Loss creative post-match